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Highlights
- Combine Amsterdam’s vibrant brewery history with a tranquil canal tour, saving you 14% and offering the ease of one digital reservation.
- Skip the line at the Heineken Experience for an engaging multi-sensory exploration of the original brewery, featuring interactive displays and two free Heinekens.
- On your 1-hour glass-roofed boat cruise with GPS-guided commentary in 19 languages, admire Amsterdam’s historic merchant houses and stone bridges from the water.
- Choose to visit both attractions on a single day or spread them out over multiple days for flexibility that fits your schedule.
Your Experience
Welcome to an experience that marries Amsterdam’s rich brewing heritage with serene canal views. This day offers a perfect blend of interactive entertainment and peaceful sightseeing.
Getting started
Your journey typically begins at the Heineken Experience in De Pijp. After validating your ticket and ID, you'll start a self-guided tour within the brewery. The canal cruise starts just 400 meters from where you exit; simply show your digital voucher to board.
Heineken Experience
Dive into an engaging world at the original 19th-century Heineken brewery, now transformed into a dynamic interactive space. Your adventure will take you through historic brewing areas and cutting-edge bars, culminating in a social tasting session.
- Explore the historic brewhouse where over 150 years ago, the first batches of Heineken were brewed amidst original copper tanks.
- Engage with 'Brew Your Ride', a 4D simulation that lets you experience brewing and bottling from a beer bottle's perspective.
- Participate in a mini-masterclass on "Star" pouring techniques, guided by a brand ambassador who explains the science of achieving the perfect head.
- Finish your tour at The Best '04 Bar, where you can enjoy three complimentary Heinekens as part of your ticket package.
Amsterdam canal cruise
Skip Amsterdam's bustling streets for a peaceful journey along its UNESCO-listed waterways. Glide through the Herengracht and Prinsengracht, offering unparalleled views of iconic leaning houses.
- Enjoy an audio guide available in 19 languages that narrates tales from the Dutch Golden Age and explains canal engineering feats.
- Sit back under a panoramic glass roof for unobstructed cityscape views, rain or shine, showcasing 17th-century architecture and historic bridges.
- Pass by landmarks like the Anne Frank House and Westerkerk as you learn about Amsterdam's merchant families who shaped its history.
Inclusions & Exclusions
- Heineken Experience
- Entry to Heineken Experience
- Live presentation in English
- Audio guide available in Dutch, German, French, Italian, Spanish, and Portuguese
- 3 complimentary Heinekens or soft drinks at the Heineken Bar with Amsterdam canal cruise
- 1-hour Amsterdam canal cruise
- Free audio guide in Dutch, English, German, French, Spanish, Italian, Portuguese, Catalan, Turkish, Polish, Thai, Indonesian, Russian, Korean, Japanese, Chinese, Arabic, Hebrew and Hindi
- Glass-top roof boats
- Transportation to/from designated meeting locations
- Food and beverages beyond the 3 provided drinks
- Personal expenditures
- Hotel collection and return service
This product offers multiple ticket options. Some items above (like transfers or fast-track access) may only apply to specific options — confirm what's included when you select yours.
Must Know
- Have your entry tickets and ID ready for a smooth experience at the Heineken Experience.
- Note that this experience is restricted to guests aged 18 years and over. Please ensure you meet this age requirement before booking.
- Remember, outside food & beverages and smoking are not permitted during your visit to the Heineken Experience.
- Pets cannot accompany visitors at the venue due to restrictions; plan accordingly if traveling with a pet.
- The experience is wheelchair accessible. If you require additional assistance or have specific accessibility needs, contact Heineken Experience in advance for arrangements.
Ticket Delivery
- Your voucher will be emailed to you shortly.
- Display the voucher on your mobile phone with a valid photo ID at the starting point.
- Please check your final voucher for the starting point details & specific instructions.
Cancellation Policy
These tickets can't be rescheduled or cancelled.
Frequently asked questions
Clear answers to the most common questions travelers ask before booking this experience.
13 answered
Booking FAQs
Heineken Experience Have your entry tickets and ID ready for a seamless experience.
Heineken Experience Safety is a priority, so this experience is restricted for guests under the age of 18 years. Outside food & beverages and smoking are not permitted on this experience. Due to venue restrictions, pets cannot tag along for this experience.
Heineken Experience This experience is wheelchair accessible. However, visitors with disabilities are encouraged to contact Heineken Experience in advance to arrange a suitable tour, subject to safety and accessibility considerations. Your guide dogs are welcome at the venue. Amsterdam canal cruise Only guide dogs (which must be recognisable as such) are allowed on the boat.
Heineken Experience Facilities: lockers, cloakroom, and restroom. Amsterdam canal cruise Check in 15 minutes before departure.
You cannot bypass mandatory ID and ticket validation for safety reasons, even though you can avoid long queues by using your digital voucher.
Yes, both attractions are part of this combo experience with a single booking.
The venue is wheelchair accessible to accommodate all visitors comfortably.
Photography is allowed, allowing you to capture memories of your experience.
You can board the next available boat as long as it's within operational hours.
Yes, have your digital voucher and valid ID ready at both locations for entry.
There is no specific dress code mentioned; casual attire should be suitable.
No specific bag rules are provided, but standard security checks apply for safety.
The package includes entry tickets to both attractions with a live presentation in English at Heineken Experience, audio guide options, three complimentary drinks or soft drinks there, and a one-hour canal cruise. Exclusions cover transport to/from meeting points, additional food/drinks beyond included beverages, personal expenses, and hotel pickup/drop-off.
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